The Introduction of the “Pillow Towel” Patent Project
The “Pillow Towel” patent aims to highlight the brand characteristics and promote national art. It takes the Chinese nation’s desire to improve for the good, continue to improve itself, and pursue a better and happy life as the carrier. With the combination of tradition and modernity, technology and industry as the core, the patent is based on the market, facing the society, serving the public, and going to the world for the purpose of sublimating the essence and the soul of the Chinese culture to the height of the art, which has both a strong national flavor and a creative flavor that combines feeling and setting. It is characterized by the following aspects:
Firstly, the product design is unique in conception, novel in creativity, high in technical content and high in added value. The product features novel styles, various varieties, festive and auspicious meanings, bright and rich colors, strong contrast, and strong national, creative and decorative flavors.
Secondly, the product is characterized by strong adaptability, wide practicability and broad market potential. The product is not only suitable for the old, middle-aged and young people of different ages, different levels, different industries, but also can be used in a variety of materials including textile materials, plastics, leather, wood products, metals, ceramics and jadeite as the texture of the light textile daily necessities, bedding, carpets, wall decorations, a variety of shoes, hats, clothing, luxury goods, arts and crafts, stationery and sporting goods, and tobacco packaging, etc. At the same time, it can be widely used in the industry, education, recreation and sports, film and television and other fields, driving the industry forward.
Lastly, the product has a high rate of return on investment, low investment costs, good market prospects, high profits, high potential, and will produce a corresponding industrial chain. In recent years, with the deepening of China’s reform and the construction of new rural areas and the further increase in the export of light textile daily necessities, in the face of a harmonious society and the development of the “Belt and Road Initiative”, consumers in addition to focusing on the good texture of the product, pay more attention to the beauty of the appearance, so that it achieves achieve harmony and perfection. Due to the strong innovation, large market potential, high technology content, high added value, and independent intellectual and property rights brands of the product (original product), it can be formed in a short period of time a large-scale benefit of the new product. In terms of “domestic and international” markets, it not only brings its use value, but also its cultural and artistic value, laying the foundation for the appearance and image of products to increase the added value and the competitiveness of congeneric products in the international market, and promoting the dissemination of Chinese civilization to the outside world.
A. Subject words: national art, and creative life of pillow towels.
B. Field: new products, new materials, and manufacturing.
C. Direction: a cultural and creative industry.
D. Existing status of patented technology: complete.
E. Awards: won the Gold Award for World Chinese Science and Technology Inventions in Hong Kong, was selected for the Private Enterprise Joint Pavilion of the 2010 Shanghai World Expo, and won the Silver Award of the 2018 China (Shanghai) International Invention and Innovation Exhibition.